Salesforce Announces Update to Healthcare SaaS Platform
Earlier this month Salesforce announced new additions to its Customer 360 for Health cloud-based solution.
Customer 360 for Health is the healthcare-focused version of the Salesforce SaaS offering. In March, Salesforce announced updates for the platform's Patient Data Platform and Patient Commerce Portal, as well as features like the new Patient Care Coordination, Patient Unified Health Scoring and Patient Commerce Portal offerings
For example, in its announcement of the revamp, the company detailed the new Patient Unified Health Scoring features as well how the data is stored in the Patient Data Platform. "With Patient Unified Health Scoring, care teams, providers and payers can combine clinical data -- such as blood pressure and temperature -- with non-clinical data -- such as demographic and environmental information -- to provide a more holistic view of the patient."
"Patient Unified Health Scoring is integrated with the Patient Data Platform., which helps customers connect all of their end customer data in a single place while also meeting their HIPAA compliant responsibilities," it continued. "Now, patient and member experience managers can capture and segment patient and member data from disparate systems to help create a more patient holistic profile, personalize the engagement, and recommend follow-up care and programs for
Other features of the new release include "out-of-the-box encryption" for its commerce cloud offering, which is HIPPA compliant.
More information on Consumer 3650 for Health can be found here
Becky Nagel is the vice president of Web & Digital Strategy for 1105's Converge360 Group, where she oversees the front-end Web team and deals with all aspects of digital projects at the company, including launching and running the group's popular virtual summit and Coffee talk series . She an experienced tech journalist (20 years), and before her current position, was the editorial director of the group's sites. A few years ago she gave a talk at a leading technical publishers conference about how changes in Web browser technology would impact online advertising for publishers. Follow her on twitter @beckynagel.